Wednesday, September 24, 2014

WHOLE WEBSITE SEO AND PAGE SEO ANY DIFFERENCE?


WHOLE WEBSITE SEO AND PAGE SEO ANY DIFFERENCE? Though, it is not a new question to ask what website SEO and page SEO are, yet the larger part of answers on the internet do not state clearly if there’s any difference between the two terms. To some people I might sound wild, but to others this post will be very much appreciated. I am not writing this for honor, rather I am writing it to calm and give hope to people that think they can’t do SEO because they don’t have the resources. Read calmly and you will understand my points.

What is SEO?

Search Engine Optimization (SEO) has a broader definition but, it can be simply put as a strategy used to prepare a website and its contents for easy accessibility by search engines bots (crawlers) for indexing and ranking. Search engine optimizers aim is to rank pages higher in result pages in order to increase organic traffic to the site. Whole Website SEO Ask SEO experts to tell you the detail about it and you will be overwhelmed. Basically, when we talk about website optimization there are some particular things that needed to be put in place to make crawling easy for bots. There’s no way experts will talk about site optimization without mentioning sitemap submission, templates, inbound and outbound links, directory submission, social bookmarking and some other things. These are the general practices that enhance the visibility of a site on search engines.

Some Websites Optimization Tips Are;


1. Sitemap submission. This makes it easy for crawlers to easily navigate webpages and also inform search engines about changes in a site.

2. Structure of URL. Some URL’s are encrypted and difficult to read. It is good to choose URL that is easy for users and search engines to read.

3. Robot files. With effective robot.txt, you can instruct the crawlers where to crawl and where not to.

4. Link type. You know about dofollow and nofollow links. They instruct the crawlers whether they should be followed or not.

5. Use search engines friendly template. It is believed that some templates are not SEO optimized, so, they can affect the website ranking negatively.

6. Social bookmarking and directory submission.

Page SEO

This type of optimization is generally easy for most people to adopt because it doesn’t require much knowledge. It is the act of preparing web pages for good ranking. Though, some well optimized pages may perform poorly if the whole site is not optimized. Pages are generally optimized with keywords and some HTML codes. The number one factor that plays big role in page ranking is its uniqueness. Note, it is possible for some guru to get pages ranked even if the contents are duplicate, but this method might later affect the site negatively.

How do we optimize page?

1. Create unique and accurate page title. As you already know that page titles is what will appear in search results, its uniqueness is what will separate you from other pages. Title tag helps users and search engines to understand what the page is about.

2. Create content around the title. The title alone cannot do the magic ranking, so, you need to create informative content around it.

3. Optimize the content with keywords. If the content can’t reflect your primary and secondary keyword it is assumed you are saying something entirely different.

4. Use heading tags. Like the title tag, headings should also be tagged.

5. Optimize your images. Images are also website contents that are displayed in search results. Tag them appropriately.

6. Pages linking. Linking of relevant pages together is an important thing to consider when optimizing the page.

1 comment:

  1. Thanks for clearing my confusion about dofollow and nofollow links ….really nice post

    ReplyDelete

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